Fake account
Profile photos and banners are compared with your official accounts to find accounts imitating the brand.
Find the accounts impersonating your brand.
Authex social media monitoring is an online brand-monitoring solution that detects accounts impersonating your brand, posts reusing your content and unauthorized selling on Instagram, TikTok, Facebook, X, YouTube and LinkedIn, collects the evidence and reports it. For each finding it prepares the evidence file and a draft of the platform complaint; the brand's team or its lawyer decides whether to file it and files it.
Overview
What is social media monitoring?
Social media monitoring is the regular scanning of accounts and posts that use your brand name, logo and product photos. A profile imitating your official account can ask people for payments and personal details with a fake campaign or giveaway, while accounts selling without permission can push counterfeits straight through direct messages.
Authex scans six platforms: Instagram, TikTok, Facebook, X, YouTube and LinkedIn. Profile and cover images are compared with your official accounts and posts reusing your product photos are found through image matching; accounts selling with the brand name or images that are not on your allow list also become findings.
Your official accounts and the accounts you allow are listed and never produce findings. When a removed account returns under a new name, image matching lets later scans notice it.
Scope
Which platforms does it scan?
Instagram, TikTok, Facebook, X, YouTube and LinkedIn are scanned. You choose the platforms and scan frequency to match the channels your brand uses.
- Profiles imitating the official account
- Posts reusing your product photos
- Selling accounts not on your allow list
Detection
What it catches.
Content theft
Posts using your product photos and logo are found by image matching.
Unauthorized selling
Accounts and posts selling with the brand name or product images that are not on your allow list become findings.
Evidence
What is in the evidence file?
- Screenshot of the profile and post
- Follower and following counts
- Bio and verified badge
- Account creation date
- Source link and capture time
Process
How does it work?
Official accounts are defined
The brand name, logo, product photos, official accounts and allowed accounts are entered.
Platforms and frequency are chosen
You choose the platforms and scan frequency; scans run on schedule.
Accounts are compared
Profile images, usernames and posts are compared with your official accounts and product photos.
Your team decides
Findings are ranked by risk level; the brand's team confirms, reviews or dismisses each one.
Evidence file and draft are prepared
For a confirmed finding, Authex prepares the evidence file and a draft notice. The brand's team or lawyer files it, and Authex keeps tracking the account's status.
Who it is for
Who is it for?
Manufacturers
Manufacturers who reach consumers on social media see the fake accounts and fake campaigns opened in their name.
Exporters
Exporters known in foreign markets follow the accounts imitating their brand in the same list.
Sellers
Brands selling through Instagram and TikTok notice accounts that copy their product photos and sell through direct messages.
Lawyers and trademark attorneys
Lawyers preparing a platform report work from an evidence file with profile and post screenshots, account details and dates.
FAQ
Questions about Social Media Monitoring
Does Authex get the fake account closed?
Authex detects the fake account, records the profile and posts with evidence and prepares a draft notice. The brand's team or its lawyer decides whether to file it and files it; the platform decides on closing the account. Authex keeps tracking the account's status.
Which platforms does it scan?
Six platforms: Instagram, TikTok, Facebook, X, YouTube and LinkedIn. Messaging apps are not part of this scope.
What if a removed account comes back under a new name?
Image matching lets later scans notice the same account returning under a new name.
Can my lawyer use the report?
Yes. The evidence file holds the profile and post screenshots, the username, bio, follower details, source link and capture time. Your lawyer can use the file for the platform report and for their legal assessment.
Can we report without a registered trademark?
Monitoring does not require a registration. Platforms' trademark reports can ask for registration details; Instagram's trademark report form, for example, asks where the mark is registered and for its registration number. Without a registration, you can assess with your lawyer which reporting route is available.
Guides
Related guides.
How do you deal with fake brand accounts on social media?
Spotting accounts that impersonate your brand, reporting them with evidence, routes under Turkish Law No. 5651 and the IPL, and watching for returns.
5 min read
How to report a fake Instagram store impersonating your brand: detection, evidence and channels
Which Instagram form fits a store impersonating your brand, what to capture before reporting it and what to do next if the report gets no result.
5 min read
How to detect counterfeit sellers: which signals to watch on marketplaces and social media
The signals that give away a counterfeit seller on marketplaces and social media, how to document them and when to go to the platform or to a lawyer.
6 min readIndustries
Industries where this solution matters most.
Cosmetics and personal careTrack dupe and counterfeit listings, fake giveaway accounts and misleading product claims online.
Luxury goodsDocument counterfeits on resale platforms, fake boutique sites and accounts trading on your brand name.
JewelleryMonitor listings copying your designs, boutique accounts using your brand and unauthorized use of your collection photos.Other solutions
Solutions often used together.
Marketplace Monitoring
Regularly monitors your brand's visibility on marketplaces; detects and reports counterfeits, unauthorized sellers and unauthorized brand use with evidence.
E-Commerce Monitoring
Monitors your brand's presence on independent e-commerce sites; detects unauthorized sales, counterfeits and unauthorized dealer activity with evidence.
- Search engines
- Reverse image search
- Price deviation
- Product code match
Trademark & Patent Monitoring
Regularly searches the records of 9 trademark and 10 patent offices, including TÜRKPATENT, EUIPO, WIPO and USPTO, for filings similar to your brand and products, and lists them with their source. The infringement assessment belongs to your trademark and patent attorney.
- TÜRKPATENT
- EUIPO
- WIPO
- USPTO
- +7
Meeting request
Let's look together at how your brand is used across digital channels.
The first meeting reviews your brand, sales channels and the risks you face, and recommends a monitoring scope.
Request a meeting