Frequently asked questions.
The most common questions about Authex, setup, scope and use.
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Authex
About Authex
What exactly does Authex do?
Authex detects risks to your brand across digital channels such as marketplaces, e-commerce sites, social media, advertising, domain names and app stores, prioritises them and turns them into actions for your teams.
Which digital channels are monitored?
More than 90 marketplaces (including Türkiye, the USA, China, Europe and the Middle East), e-commerce sites, social media (Instagram, Facebook, TikTok and others), ad networks, app stores (App Store, Google Play) and domain names.
Does Authex require a technical setup?
No. Authex is a SaaS platform. It needs no technical integration; defining your brand information is enough.
How are findings assigned to teams?
Findings are assigned to team members in the platform, action steps are defined and the process is tracked.
Is there an industry-specific protection approach?
Yes. Authex offers protection configured with terminology and risk profiles specific to industries such as cosmetics, food, fashion, technology, healthcare and luxury goods.
General
General questions
Who can verify a product?
Company teams, dealers, audit units and end users can verify products with the mobile app; no authorisation is needed.
Is a special device required to verify?
No. A smartphone and the mobile app are enough.
Do we have to use the solutions together?
Not necessarily. Most brands start with the single solution that matches their highest-priority risk and add others as the need grows. Used together, packaging, labels and digital channels meet in the same record.
What is the difference between tracking and verification?
Tracking records the points a product passes through. Verification proves that the product in front of you is the same as the one in the record. A reliable system needs both.
Setup and operation
Setup and operation
How is the starting solution chosen?
In the first meeting we review the product, the production line and the sales channels. Most brands start with a single solution.
How long does setup take?
It depends on the structure of the product, the solution and its scope. After the needs analysis we share a plan with the stages and dates.
Can we run a pilot?
Yes. Projects usually start with a single product or batch; the scope is widened once the results are reviewed.
How is the cost determined?
By the solution, the number of products, the numbering level and the number of channels monitored. A firm quotation is prepared after the needs analysis.
Can you run the operation after setup?
Yes. Field verification, record management and reporting can be provided as a service.
Meeting request
Make your digital risks visible and put your brand under protection.
The first meeting reviews your product, sales channels and the risks you face, and recommends a suitable method.
Request a meeting